BIO

Peruvian Creative Director with almost 20 years of experience. I studied at the University of Lima and Brother Buenos Aires. My career started at Publicis Perú, then it was followed by independent agencies in Perú and Argentina. At McCann Lima I achieved my most outstanding recognitions at Cannes Lions, Clio, El Sol, D&Ad, El Ojo de Iberoamérica, FIAP, among others. For 6 years I have been the CCO

of McCann Panamá, the Most Effective Agency in Effie Panama from 2018 to 2022. It is also the No. 1 Agency in the Panama's AdLatina Crema Ranking, for 3 consecutive years. In 2021 McCann Panamá was elected Best Country Agency in FIAP and Top 5 Agency’s of Central America in El Ojo de Iberoamérica. Also in El Ojo de Iberoamérica 2021 I was part of the Top 5 Creative Directors of Central America and the Caribbean. When I find free time I teach at Brother Panamá's, creative school.